Terms of Service

These Terms of Service ("Terms") govern your access to and use of Elevale. By creating an account, clicking to accept these Terms at signup, or using Elevale, you agree to these Terms, our Privacy Policy, our Cookie Policy, our Acceptable Use Policy, and our Data Processing Agreement (each incorporated by reference). The DPA applies automatically as the processing terms where we (or our infrastructure providers under our instructions) process personal data as processor or sub-processor for your organisation; no separate wet-ink signature is required for the standard online DPA. If you do not agree, do not use the service.

{tradingStyleDisclaimer} In these Terms, "Elevale", "we", "us", and "our" mean that registered company trading as Elevale.

If you use Elevale on behalf of an organisation, you represent that you have authority to bind that organisation. Elevale is a business software service intended for commercial and professional use.

1. Acceptance, parties, and precedence

1.1 Click-wrap acceptance

When you register, you must confirm that you have read and agree to these Terms and our Privacy Policy. We record the timestamp of your acceptance together with the document URLs presented at signup. This constitutes a binding electronic contract.

1.2 Contracting party

Your contract for the Service is with us, as identified in the trading-name statement above. Notices and legal enquiries may be sent to contact form. Full company identification appears in our Compliance overview → Legal notice.

1.3 Authority and age

You represent that you are at least 18 years old (or the age of majority in your jurisdiction) and have authority to bind the business or organisation on whose behalf you register.

1.4 Invited users

Users invited to a workspace must create an account and accept these Terms before gaining access. Workspace admins are responsible for invitations and permissions they grant.

1.5 Order of precedence

If there is a conflict: (1) a signed Enterprise order form or master agreement (for commercial terms it covers); (2) the Data Processing Agreement (for data-protection matters it covers); (3) these Terms; (4) the Acceptable Use Policy, Cookie Policy, and Privacy Policy. English is the governing language of these Terms.

1.6 Electronic communications

You consent to receive contractual notices electronically (email to your registered address and/or in-app messages).

2. Definitions

Service: The Elevale web application, APIs, documentation, and related support
Account: Your registered user profile and credentials
Workspace: A collaborative environment for your team or organisation
Content: Data, text, files, and other materials you or your users upload or generate in the Service
Subscription: A paid or trial plan that grants access for a billing period
AI Wallet: Prepaid balance used to meter certain AI features
Fees: Subscription charges, taxes, AI Wallet top-ups, and other amounts payable for the Service
Order Form: A signed order form, statement of work, or master agreement for Enterprise or custom arrangements

3. About the service

Elevale is a business management platform for strategic planning, OKRs, KPIs, tasks, business briefs, process mapping, wiki documentation, certifications and compliance tooling, AI assistance, integrations, and team collaboration. Features vary by plan. We reserve the right to make updates or changes to the Service at any time, including changes that may affect previous modes of operation, and to add, modify, or discontinue features, functionality, or any part of the Service, with or without notice. We shall not be liable to you or any third party should we exercise that right. Your purchase is not contingent on any future feature, release, or roadmap item, or on the continuation of any particular feature or third-party integration.

Elevale provides software tools only. It does not provide legal, tax, accounting, audit, certification, medical, or other professional advice. Templates, checklists, journeys, and AI outputs do not guarantee certification, audit success, or regulatory compliance. You remain solely responsible for your compliance obligations and for decisions you make using the Service.

4. Eligibility and accounts

Provide accurate registration information and keep it up to date
Safeguard credentials; you are responsible for activity under your Account
Multi-factor authentication is required after signup (email OTP or authenticator app)
Each user must have their own Account; shared logins are not permitted
Notify us promptly at contact form of suspected unauthorised access

We may suspend or disable Accounts where we reasonably believe there is a security risk, breach of these Terms, non-payment, sanctions risk, or legal requirement.

4.1 Account ownership disputes

If ownership of an Account or Workspace is disputed, we may request evidence (for example payer identity, creator identity, or organisational documents), suspend access pending resolution, and decide in our reasonable discretion. You indemnify us for claims arising from such disputes and our good-faith determination.

4.2 Sessions

You may sign in from multiple devices subject to our policies. Sessions may expire on sign-out, inactivity, or for security reasons. Sign out on shared devices.

5. Workspace access and roles

Access is scoped to Workspaces where you hold membership and appropriate permissions. Roles (including admin/owner, editor, viewer, and custom roles) are controlled by Workspace administrators. When a user is removed from a Workspace, their access to that Workspace ends immediately.

6. Subscriptions and billing

6.1 Plans and fees

Subscriptions are billed in advance on a monthly or annual cycle as selected at checkout, until cancelled. Plan tiers, prices, currency, taxes, and included features are as shown at purchase and in billing settings. Seat-based plans charge according to billable users as displayed at checkout or renewal. Fee rates and amounts may change from time to time. Your use of the Service is subject to timely payment of Fees. We may modify the pricing structure and add free or fee-based features at any time. Continued use of the Service after a price or Fee change constitutes acceptance of the updated Fees where permitted by law. You are solely responsible for cancelling your Subscription; you remain responsible for Fees incurred until cancellation takes effect.

6.2 Auto-renewal

Subscriptions renew automatically at the end of each billing period unless cancelled before renewal. By subscribing, you acknowledge and agree that your Subscription will auto-renew and you authorise recurring charges to your payment method for Fees due at the then-current rates, until you cancel.

6.3 Payment processing and PCI

Payments are processed by our payment processor (Stripe). We do not store full payment card numbers. The processor's terms apply to card processing. You are responsible for applicable taxes not collected by us where required by law, and for providing accurate billing and tax information.

6.4 Upgrades, downgrades, and seats

Upgrades and certain billing-period changes may take effect and be charged immediately, with proration or credit as shown at confirmation. Paid-period downgrades typically apply at the next renewal. Adding seats may increase Fees for the current or next period as displayed. Removing users mid-cycle does not reduce charges until the next renewal unless we expressly agree otherwise in writing.

6.5 Failed payments, overdue amounts, and payment disputes

If a payment fails, our payment processor may retry charges. We may mark the Subscription past due and restrict Workspace access immediately until payment succeeds. If payment is not recovered, we may cancel the Subscription. You remain liable for outstanding amounts, including any processor chargeback fees or penalties we incur because of your non-payment or chargeback.

Where you are a business customer, we may charge statutory interest and fixed sums on overdue Fees under the Late Payment of Commercial Debts (Interest) Act 1998 (as amended), and reasonable costs of collection (including legal fees) to recover sums due.

If you dispute any Fee, you must still pay undisputed amounts when due and must raise the dispute promptly, act reasonably and in good faith, and cooperate to resolve it. Chargebacks or payment disputes initiated without good faith may result in suspension; you agree to cooperate to resolve billing issues. Our determination of amounts due under these Terms is final, subject to applicable law and any proven billing error we confirm.

6.6 Trials

Eligible new Subscriptions may receive a 14-day free trial. A payment method is collected at signup. Unless you cancel before trial end, the Subscription converts to a paid plan and your payment method is charged. If no valid payment method is on file at trial end, the Subscription may be cancelled and access ends. Trials are not intended to be stacked consecutively. Reactivations and renewals are not entitled to a new trial unless we expressly offer one.

6.7 Cancellation and refunds

You may cancel from billing settings. Access typically continues until the end of the current billing period when cancellation is scheduled for period end. Unless required by applicable law or expressly agreed in an Order Form, Fees already paid are non-refundable, including for partial billing periods, unused seats, unused time, or mid-term cancellation. We may, in our sole discretion, issue a goodwill credit or refund in exceptional cases; any such credit does not create an entitlement or waiver for future claims. Downgrades during an active trial may apply immediately.

6.8 Enterprise

Enterprise and custom arrangements are governed by an Order Form. Where an Order Form conflicts with these Terms on commercial terms, the Order Form prevails for the covered customer. No service credits or SLAs apply unless stated in an Order Form.

7. AI Wallet

Certain AI features are metered separately from seat Subscriptions via a prepaid AI Wallet. Wallet top-ups and usage are typically denominated in USD (distinct from seat Subscription currency shown at checkout). Rates vary by model, are published in-app, and may change from time to time.

Auto top-up is enabled by default when a payment method is added for the AI Wallet (with the threshold and top-up amount shown in billing settings, typically USD $10 / $10 unless you change them). Workspace admins may disable auto top-up or change those amounts at any time. While auto top-up remains enabled, you authorise us to charge your stored payment method when balance falls below the threshold
If the AI Wallet balance reaches zero (or is otherwise insufficient for a request), AI features are paused until the wallet is topped up (manually or via auto top-up)
Prepaid AI Wallet credits are non-refundable except where required by law; they have no cash value and are not transferable between Accounts or Workspaces
While your Subscription or Workspace remains active, unused wallet balance rolls forward for eligible AI usage only. We encourage you to use remaining credits before you cancel, because unused balance is not refunded as cash
Unused wallet balance is forfeited when the Account or Workspace is cancelled or deleted, or when paid access ends, except where a refund is required by applicable law. Wallet balance may also be forfeited or applied against amounts owed if we terminate for your material breach, unpaid Fees, chargeback abuse, or fraud, except where prohibited by law

We do not guarantee AI output accuracy. You must review AI-generated content before relying on it.

8. Acceptable use

Your use must comply with our Acceptable Use Policy, incorporated by reference. Prohibited conduct includes unlawful or harmful use; malware; unauthorised access; scraping or reverse engineering beyond authorised API use; circumventing billing, MFA, or security; API or usage abuse; and misuse of AI. We may throttle, suspend, or terminate access for abuse, excessive use that harms the Service, or security risk.

9. Your content and data

You retain ownership of Content you upload. You grant us and our subprocessors a limited licence to host, process, transmit, back up, and display Content solely to operate, secure, and support the Service, including AI features and integrations you enable.

You are responsible for Content legality and for rights and consents needed to upload it. Do not upload special category personal data unless permitted by law and adequately secured.

If you publish Content publicly, you are solely responsible for what you publish and who can access it.

For personal data in Content that we process on your organisation's instructions, our Data Processing Agreement applies. Our Privacy Policy explains account and usage data practices.

Export before cancellation: Export Content you need before access ends. We are not liable if you fail to export within the retention window described in our data retention and deletion documentation.

10. AI features

AI features may send prompts and permitted workspace context to subprocessors. Outputs may be inaccurate, incomplete, or inappropriate. You are solely responsible for review before business, legal, financial, employment, or certification decisions. We configure providers not to use your content to train public models for our API usage where provider terms allow. Comply with provider acceptable-use terms and our AUP.

11. Integrations and third parties

Optional integrations are subject to third-party terms and privacy policies. You authorise data flows when you connect an integration. We are not responsible for third-party services, outages, or data handling outside our control. Stripe and AI providers are subprocessors as described in our Privacy Policy and Subprocessors and integrations.

12. Intellectual property

Elevale, its software, UI, documentation, default templates, and branding are owned by us or our licensors. Subject to these Terms and payment of Fees, we grant you a limited, non-exclusive, non-transferable, revocable licence to use the Service for your internal business purposes during your Subscription. No other rights are granted.

You must not copy, modify, distribute, reverse engineer, create competing products derived from the Service, remove proprietary notices, or use the Service to build a substantially similar competing product, except to the extent law prohibits these restrictions.

If you provide feedback or suggestions, you assign (or, where assignment is not permitted, grant a perpetual, royalty-free, worldwide licence) to us all rights needed to use them without obligation to you.

Copyright complaints. If you believe content on the Service infringes your copyright or other intellectual property rights, notify us at contact form with: (a) your contact details; (b) a description of the work claimed to be infringed; (c) the location of the allegedly infringing material; (d) a statement that you have a good-faith belief the use is not authorised; and (e) a statement that the information is accurate and that you are the rights holder or authorised to act. We may remove or disable access to material and, where appropriate, suspend Accounts under the Copyright, Designs and Patents Act 1988 and other applicable law.

13. Confidentiality

Each party may receive confidential information from the other. The receiving party will protect it with reasonable care and use it only for the relationship, except where disclosure is required by law or the information is public, already known, or independently developed. Our security measures are described at Security and data protection.

14. Beta and preview features

Beta or experimental features are provided "as is", may change or be withdrawn without notice, and may not be covered by any availability commitment.

15. Availability and support

We aim for high availability but do not guarantee uninterrupted or error-free access unless an SLA is agreed in an Order Form. Maintenance and factors outside our control may cause downtime. Support is available via contact form and in-app help; response times may vary by plan.

You acknowledge that the internet and third-party networks are inherently insecure. We are not liable for interception, alteration, or loss of data while in transit over networks we do not control, except to the extent caused by our failure to use reasonable security measures for the Service itself.

If our performance is prevented or delayed by your act or omission (including failure to provide accurate information, access, or cooperation we reasonably need), we are not liable for resulting delay or failure, and we may suspend affected features until you remedy the issue.

16. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE" TO THE FULLEST EXTENT PERMITTED BY LAW. WE DISCLAIM IMPLIED WARRANTIES INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT, EXCEPT WHERE SUCH DISCLAIMERS ARE PROHIBITED. WE DO NOT WARRANT THAT THE SERVICE WILL MEET YOUR REQUIREMENTS OR THAT RESULTS (INCLUDING CERTIFICATION OR COMPLIANCE OUTCOMES) WILL BE ACCURATE OR SUCCESSFUL.

SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OF CERTAIN WARRANTIES OR CONDITIONS. TO THE EXTENT SUCH LAWS APPLY TO YOU AND CANNOT BE DISCLAIMED, THE RELEVANT WARRANTY OR CONDITION IS LIMITED TO THE MINIMUM PERIOD AND SCOPE PERMITTED BY LAW.

17. Limitation of liability

To the maximum extent permitted by law:

We are not liable for indirect, incidental, special, consequential, or punitive damages, or for loss of profits, revenue, data, goodwill, or business interruption
Our total aggregate liability arising from or relating to these Terms or the Service is limited to the lesser of (a) the Subscription Fees (seat / plan charges) you paid to us in the three (3) months immediately before the event giving rise to liability, excluding AI Wallet top-ups, usage charges, taxes, and other non-Subscription amounts, and (b) GBP £1,500. If you use a free plan or have paid no Subscription Fees in that period, our aggregate liability is limited to GBP £100
We are not liable for loss arising from information you (or anyone acting for you) withhold, conceal, or misrepresent, or from incomplete, misleading, or false information you supply, or from your failure to act on guidance we provide through the Service
We are not liable for loss caused by acts or omissions of third parties (including your users, contractors, or integration providers you choose), except to the extent caused by our negligence or wilful misconduct
Nothing in these Terms limits liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or any liability that cannot be limited by law (including, where applicable, liability that cannot be limited under the Unfair Contract Terms Act 1977)

You agree that your contract is with us only. To the maximum extent permitted by law, you will not bring any claim of a kind covered by this section against any of our directors, officers, employees, agents, or subcontractors personally. Those individuals may rely on this clause for their protection.

SOME JURISDICTIONS DO NOT ALLOW THE LIMITATION OR EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES OR IMPOSE MANDATORY CONSUMER PROTECTIONS. IN THOSE JURISDICTIONS, OUR LIABILITY IS LIMITED TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, AND NOTHING IN THESE TERMS EXCLUDES RIGHTS THAT CANNOT BE WAIVED.

To the maximum extent permitted by law, any claim or cause of action arising out of or relating to these Terms or the Service must be commenced within 12 months after you first become aware (or ought reasonably to have become aware) of the facts giving rise to the claim. You agree not to bring any claim after that period, and any such claim is permanently barred, except where a longer period is required by applicable law and cannot be shortened by contract.

18. Indemnity

You will indemnify and hold us harmless from claims, damages, and costs (including reasonable legal fees) arising from: (a) your Content or use of the Service; (b) breach of these Terms or third-party terms; (c) unlawful Content or IP infringement; (d) misuse of AI outputs; (e) privacy or data-protection failures for which you are responsible; or (f) acts of your employees, agents, or end users, except to the extent caused by our negligence or wilful misconduct.

19. Suspension and termination

You may cancel a Subscription from billing settings and may close your Account from Profile → Security
We may suspend or terminate access immediately for breach, non-payment, security risk, sanctions, or legal requirement
On termination, your right to use the Service ends. After access ends, data follows our retention schedule (including anonymisation around 60 days and permanent deletion around 90 days after access ends, subject to legal retention). See Data retention and deletion

Provisions that by nature should survive: including Fees owed, IP, confidentiality, disclaimers, liability limits, indemnity, sanctions, claim period, and governing law: survive termination.

20. Sanctions and export

You must not use the Service if you are subject to applicable sanctions or on restricted-party lists (including UK OFSI and other applicable regimes), or for prohibited end uses. You will comply with applicable export and sanctions laws. We may suspend or terminate access to comply with law.

21. Force majeure

We are not liable for delay or failure due to events beyond our reasonable control, including natural disasters, war, terrorism, labour disputes, internet or utility failures, government actions, and cyber incidents or outages affecting our infrastructure providers.

22. Assignment and subcontracting

You may not assign these Terms without our written consent. We may assign to an affiliate or successor in connection with a merger, acquisition, or sale of assets. We may use subprocessors as described in our DPA and subprocessor documentation.

23. Changes to these Terms

We may update these Terms to reflect legal, technical, or business changes. We will post the revised Terms on this page. Changes are effective immediately when posted, unless we state a later effective date for a particular change. We may also notify you by email or in-app notice. Continued use of the Service after the effective date constitutes acceptance of the updated Terms where permitted by law.

24. General

Severability. If any provision is held invalid, the remainder remains in effect; liability and indemnity provisions are severable.

Entire agreement. These Terms, the Privacy Policy, Cookie Policy, Acceptable Use Policy, DPA, and any Order Form constitute the entire agreement regarding the Service and supersede prior proposals on the same subject.

Third-party rights. Except for our directors, officers, employees, agents, and subcontractors who may enforce the personal-claims limitation in section 17, a person who is not a party to these Terms has no right under the Contracts (Rights of Third Parties) Act 1999 to enforce any term.

Anti-bribery. Each party will comply with the Bribery Act 2010 and will not offer, give, request, or accept a bribe in connection with the Service or these Terms.

Injunctive relief. Either party may seek injunctive or other equitable relief for IP or AUP breaches in any court of competent jurisdiction.

Notices. We may notify you by email or in-app message. Formal company details: Compliance overview → Legal notice.

25. Governing law and disputes

These Terms apply to customers worldwide. They are governed by the laws of England and Wales, without regard to conflict-of-law rules. Subject to any non-waivable rights in your country of residence, you and we submit to the exclusive jurisdiction of the courts of England and Wales, except that either party may seek injunctive or other equitable relief in any competent court. Before formal proceedings, parties agree to attempt good-faith resolution by contacting contact form.

If you are a consumer and mandatory local law gives you rights that cannot be varied by contract, those rights apply. Elevale is intended primarily for business and professional use.